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Free Online Dating

Launched: 2004

Our rating:3

Try out for free NOW!Updated: 05/2024

Pros and Cons

  • The biggest free online dating and personals site in the English-speaking world.
  • Always busy with around 300,000 online at any one time.
  • Extremely detailed advanced search option.
  • Has forums and a general community for discussion and chat about various topics (not just online dating).
  • Offers a matching Chemistry Test, however this doesn’t appear to bring accurate results.
  • Completely free! It is possible to pay a subscription for a completely ad-free experience, however.

active weekly

50 : 50

Our Test Winners :







This is POF.com:

What POF UK (PlentyOfFish.com) is all about!

PlentyOfFish (more often shortened to POF) is an online flirt and chat site that boasts over 2,000,000 members alone in the UK… and many more internationally. This gives it a great deal of flexibility, meaning that you can search for singles almost anywhere (so if you’re moving or travelling, you can start getting to know people right away).

In addition to this, singles on POF tend to be looking for a variety of different things. This can be anything from a simple hook-ups to relaxed dating, or even the search for a serious partner. Thanks to the Chemistry Test, users can either get matches (based on preferences) or perform an advanced search (you can even find someone by their username).

POF.com: What are the members like?

Members on POF.com are very diverse, and you’ll find all sorts of age groups here. There are a lot of younger people who use it regularly, but what may be surprising is that there are plenty of older singles as well who’re breaking into online dating. The average age for both male and female members on PlentyOfFish.com is between 35 and 44 years old.

Is POF completely free?

Yes, POF is quite literally completely and utterly free… which probably one of the reasons it is so popular around the world. You can search for members and chat with singles all to your heart’s content without paying a single penny. However, if you want to get a bit of extra attention (high light your profile, for example) or simply enjoy an ad-free experience, you can pay a small subscription.

About 40% of the internet single population in the UK are members of POF.com. So expect lots of people here to choose from!

Henning Wiechers

POF.com: composition of members

Number of registered members at POF.com:
2,000,000 UK members
  • Around 300,000 users online at any one time
  • 65 million registrations worldwide since 2004
Gender ratio (m/f):
50 : 50
Age distribution:
40% 30% 20% 10% 0% 1%1% 11%8% 36%31% 31%33% 16%21% 5%5% 18-20 21-30 31-40 41-50 51-60 61-99 Average age of users:
  • Women: 35-44 years old
  • Men: 35-44 years old

Matching procedure of POF.com:

Steps to success:
  • Sign up to Plentyoffish and create a profile. Make sure to upload a profile photo or two!
  • Do the Chemistry Test. You will be tested on 33 different points in order to determine your personality and matches.
  • Start chatting, flirting and meeting people!
Quality of user profiles:
  • As well as receiving matches based on your personality test, you can also utilise the search function.
  • Profiles are clear and structured, though something them can be a little bland.
  • Profiles on POF also come with photo galleries.
  • You can check when a user was last online.

Technical aspects of POF.com

Special features:
  • Create and save your favourite searches
  • Possibility of narrowing down your search on postcodes
  • Free personality test plus matching
  • very good free App
  • Dating video tips
Handling and design:
  • While POF.com has a clean and sleek design, we found it to be somewhat sterile.
  • The structure of the site has a wonderful structure and is easy to navigate.
  • A fast page loading time, which is a plus.
  • An internal email system lets you message your matches and other members.
  • You can also speak via instant messenger.
  • If you want to get involved in the POF.com community, you can also take part in the forum discussions.
  • Should you have any problems, you can easily block other users.
  • There are other frivolous features such as sending virtual gifts, etc.
Search filters:
  • You can see how many people are online worldwide before you search.
  • Use various differing criteria in order to narrow down the results.
  • You can also look for new members and those recently online.
  • It’s possible to save your search settings.

POF.com cost and fees

Free services:
  • The massive advantage here is that POF is free for everyone to use. This of course can have a slightly negative impact sometimes, causing people not to take the site as seriously as they would others.
Premium services
(fee required):

Premium features for getting a bit more attention on the platform.

  • 12 months = £6.78/month
  • 6 months = £8.50/month
  • 3 months = £12.50


These include features like sending gifts, getting better access to new members and so on.

Payment options:
  • Credit Card
  • Paypal
  • In-App payment

Take Note:

Your membership is automatically renewed, if you haven’t cancelled by the end of your initial membership period.

POF.com - about the company


Plentyoffish Media Inc.

2550 - 555 W Hastings St.
Vancouver, BC V6B 4N5



[email protected]

Cool TV commercials of POF.com:


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